If you have 0 social media followers and don’t want to promote your Kickstarter campaign, you’re in the right place.
I know I talk a lot about building up your crowd before crowdfunding, but there are always exceptions to the rule. Today, I talked with BJ Minson, who raised over $400k on Kickstarter from strangers with three different campaigns.
He breaks down exactly what he did to get funding from regular Kickstarter backers and smash his goal. Not only that, but he shares how he did this ethically, with strong company values that promote American manufacturing.
Business isn’t just about money. It’s about doing work that you’re proud of.
BJ is doing just that. He went from working at an engineering job to killing it with ecommerce!
Links and resources mentioned:
- Grip6 Website
- Flip n Grip Kickstarter
- Woocommerce
- WordPress/Hosting
- Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended!
- BackerKit helps crowdfunding project creators automate away the painful parts of the survey and fulfillment process. Don’t get buried in spreadsheets and manual data entry.
