In this mega episode, I talked with a crowdfunding veteran who has launched 16 projects on Kickstarter.
He’s the man behind the million-dollar Cthulhu Wars Kickstarter campaign, along with many other cool high-end board games, like The Gods War and Planet Apocalypse.
I’m talking about Sandy Petersen, the founder of Peterson Games. In our remarkably candid interview, you’ll discover exactly how Sandy was able to use Kickstarter to gain brand awareness, funding, and influence a major industry.
This is THE episode to listen to if you want to raise money for a table top game with crowdfunding. You’ll come across so many key insights that will help you get funding quickly when you go live.
Finally, towards the end of our interview, Sandy reveals a secret about how to design attractive Kickstarter rewards. You’re gonna wanna hear it!
Links and Resource Mentioned on This Episode
- The Gadget Flow: Their product discovery platform reaches 22 million people per month! They’ve helped more than 5,000 crowdfunding campaigns and have a social media following of more than 700,000 followers.
- Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended!
- BackerKit helps crowdfunders with the survey and order fulfillment process. Don’t buried in spreadsheets and manual data entry!
- Planet Apocalypse
- Peterson Games
