Brand building can really make or break a crowdfunding campaign.
So what is the one thing you must get right when building your brand?
It’s not just about how strategically you’ve positioned your brand.
It’s more about the positive experience that you create between the brand and your target audience.
If you do that, you’re on your way to building a brand that stands the test of time, space, and … negative feedback.
Today’s story is the ultimate example of that!
We brought on a guest who committed to his brand full-time, designed a product, launched his first Kickstarter, and guess what?
He attracted $298,591 from more than 1000 backers to his first campaign!
How did he do it?
In this episode of the Crowdfunding Demystified podcast, you’ll hear Salvador Briggman and creator Kazaf Ye dive into the step-by-step plan that raised 6-figures on Kickstarter for the game-changing product Biigloo.
You’ll hear Kazaf share his proven tips on building trust with your audience, managing negative reviews from influencers, and standing out from your competitors.
One thing is sure:
In order to succeed, you should act like a creator but think like a customer.
Hope you take lots from this show and that you’ll start acting on it this week!
Just take a pen and paper, and enjoy the listen!
Resources and Tools Mentioned on the Show
- Book a coaching call
- The Kickstarter Launch Formula Audiobook (Get free audio book with Audible’s 30-day Free Trial)
- The Free Kickstarter Email Course
- Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist.
- Biigloo on Kickstarter