There’s one little-known perk when it comes to raising funds from the crowd:
When doing a crowdfunding campaign, you are also building a brand in the process.
And sometimes, this may happen without you even realizing it.
Every comment you share out there eventually becomes part of your brand.
So, being open and transparent with your community is a must, and that is one of the things that set today’s guest up for success!
He completed an MBA degree and had a successful corporate career ahead. Then something happened.
He saw an opportunity in the smart home market, and even though he didn’t have all the answers, he dived in.
His community nudged him to launch on Indiegogo, and lo and behold, the campaign raised $395,003 from 1158 backers!
Not only that but the campaign blew past its funding goal in just 24 hours!
In this episode of the Crowdfunding Demystified podcast, you’ll hear Salvador Briggman talk to Eric Hines about all the little steps that went into this massive success.
Eric shares some invaluable tips, lessons, and techniques that he and his team learned along the way.
For example, you’ll learn why he chose Indiegogo over other crowdfunding campaigns (and why this was key!), how long it took the team from prototype to launch, and even some insider information on how they got spotted by Linus Tech Tips!
If you’re a self-starter and an aspiring entrepreneur looking for tested ways to fund your passion, this one’s for you.
Or if you’ve come to hear an incredible story, we’ve got you covered too!
Hope you enjoy it and if you do, please take a minute to let us know by leaving a positive review on iTunes – a few words is all it takes!
Resources and Tools Mentioned on the Show
- Book a coaching call
- The FREE Kickstarter Email Course
- The Kickstarter Launch Formula Audiobook (Get free audio book with Audible’s 30-day Free Trial)
- Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist.
- mmWave Smart Switch on Indiegogo
- Inovelli Community
