If you’re here, you’ve probably asked yourself at least once:
Is crowdfunding the best option for a startup to raise capital?
So, here’s the thing:
When you launch a crowdfunding campaign, you are getting access to a global marketplace.
Crowdfunding is also the best way for a startup to capitalize on the traction they have built with their community.
And today’s story is no exception.
We are speaking to a creator who started his brand from scratch, quitting his 9-to-5 to pursue his childhood dream.
He raised over $10k with his first Kickstarter campaign which enabled him to pay for the first inventory of his product.
Thanks to that, he built a 6-figure e-commerce business and launched another crowdfunding campaign, this time on Republic…and guess what?
He raised $396,436 from 924 investors ONLY!
How did he do that?
In this episode of the Crowdfunding Demystified podcast, Salvador Briggman speaks to entrepreneur Marcel Benson about the mindset and strategies that went into this success!
Marcel shares what led him to quit his job and start a brand, how he built a product that really stands out from similar ones on the market, and how he sustained the success of the brand over time.
Crucially, you’ll learn that no matter who you are, where you come from, and what you do for a living, you can do this as well!
Just never let fear influence you and hold you back from the thing you really want to do.
Hopefully, that’s one of the things you will take from today’s show.
We hope you enjoy it and that it will inspire you to take a small step towards your goals this week!
Resources and Tools Mentioned on the Show
- Book a coaching call
- The Kickstarter Launch Formula Audiobook (Get free audio book with Audible’s 30-day Free Trial)
- The FREE Kickstarter Email Course
- Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist.
- Benson Watch Company on Republic
- Benson Watches
