Are you secretly afraid that your crowdfunding campaign will fail? Or maybe you haven’t taken a deep dive into crowdfunding yet because you are worried about falling short of your goal.
I’d like to introduce our guest on Crowdfunding Demystified: Thomas Radiguet of Manta Foils. In his first campaign, Thomas scored over 800% of his initial target on Indiegogo and he is here to tell you how.
After leaving his corporate job behind, Thomas let his passion for surfing lead him to create TakeOff, a revolutionary electric motor assist for foiling. With the market’s largest battery, the sleek design of this motor means you will never have to wait for the right conditions again.
For this new product, Thomas and his company turned to crowdfunding to create a huge marketing campaign. Not only that, with competitors breathing down his neck, Thomas didn’t want to lose a season and found that Indiegogo was the best way to get the funding they needed to see their products hit the open water.
And today, Thomas talks with host Salvador Briggman about how his initial goal of $50,000 turned into a whopping $400K campaign!
And what is Thomas’s secret? Listen on hear how an awesome prelaunch will get backers excited about your product, how to educate the public for a streamlined campaign, and why Indiegogo will give you the pledges you need to get your products into the wild.
Resources and Tools Mentioned on the Show
- Book a coaching call
- Subscribe for Weekly Crowdfunding Tips
- Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist.
- Kickstarter Launch Formula (Get free audio book with Audible’s 30-day Free Trial)
- Manta Foils TakeOff on Indiegogo
- Manta Foils
