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So, you’re thinking of launching a Kickstarter campaign.
But, how long should you prepare for the launch?
Will delaying improve your chances of successfully raising money?
I was asked this question as part of my new Ask Sal segment, where anyone can leave a voice recording to be played back on the podcast.
You can ask me about crowdfunding, marketing, or business!
On this Ask Sal segment, I break down the pre-launch process and reveal how long you should really spend on your campaign before going live.
Table of Contents
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In this episode you’ll learn:
- When you should launch a crowdfunding campaign
- What you need to have together before launching
- The difference phases in the pre-launch process
- A huge mistake that crowdfunders make that you must avoid
- Why you need to create an customer avatar and how to do it
- Where you’re going to get most of your pledges
- The time of the year that you should (or should not) launch