Table of Contents
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In this podcast episode, you will learn:
- How the team came up with the idea for the PIVOTtheWorld app.
- Going from the initial idea to the first prototype.
- Where the support came from throughout the Kickstarter campaign.
- Why Sami and Asma chose Kickstarter.
- How they got 5,000+ views on their video.
- Finding your target niche and implementing a PR strategy.
Podcast show notes
- PIVOTtheWorld Kickstarter page.
- PIVOTtheWorld Company website.
- Company Twitter/Facebook/Instagram.
- Kicktraq stats.
- Campaign stats: ~20% traffic from Kickstarter. ~80% traffic from friends, family, and 2nd degree connections. ~30% video completion rate.
- Free Crowdfunding Course (click here).
