I’m excited to introduce Ronny, who is the founder of , a massively successful Kickstarter campaign for a cool new digital swiss army knife that charges your phone, stores music/data/photos, and helps you located your phone when it’s lost. It also allows you to make fake phone calls, take photos, check in on social media, and more.
Table of Contents
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In this podcast episode, you’ll learn
- How the Life n Soul team came up with the idea for KiiTAG 2, a digital swiss army knife.
- The difference between Kickstarter and Indiegogo.
- Where the backers came from throughout the campaign.
- What you need to include in a crowdfunding campaign good pitch.
- The most popular reward tiers for KiiTAG 2 (which was surprising).
- How this company set up a manufacturing/shipping/support system.
- The reason the KiiTag 2 had a 60 day campaign, rather than 30 days.
Podcast episode show notes
- This episode is sponsored by Fulfillrite: Kickstarter and crowdfunding reward fulfillment services.
- KiiTAG 2 Kickstarter campaign.
- Life n Soul company website.
- Kicktraq stats.
- Shopify store building tool (for beginner ecommerce entrepreneurs).
- Magento (more sophisticated for ecommerce).
- Rate this podcast on iTunes.
