Kickstarter is different from ecommerce.
The actual individuals who back or support your Kickstarter campaign are not pre-ordering a product from a store, like Amazon. They are supporting the creation of a new brand.
This always puzzled me, and it’s one of the reasons why I wanted to have Renia Pruchnicki on the podcast today to reveal some of the lessons that she learned as an ecommerce entrepreneur.
Having been a full-time designer and online store owner since the early days of the web, Reina has some incredible insights into the difference between Kickstarter and traditional ecommerce.
She also just recently launched a Kickstarter campaign for Truth Belts and raised more than $7k!
On this episode of the Crowdfunding Demystified podcast, you’re going to discover how this female entrepreneur was able to pull that off with the Belt of Orion.
Links and Resources Mentioned
- Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended!
- The Gadget Flow: Their website reaches 28 million people per month! They have a new unboxing series on YouTube where you can get your product unboxed by a tech expert. You can also get feedback for your campaign by using Crowdinsight.
- Belt of Orion – Vegan Belt Kickstarter Campaign
- Truth Belts
