Listen to this podcast on iTunes here.
I couldn’t be more excited to bring you this podcast episode with Ron Miller, a serial entrepreneur and the CEO of the StartEngine equity crowdfunding platform.
Ron is a four time Inc. 500/5000 Award recipient and an Ernst & Young Entrepreneur of The Year Award Finalist!
I learned so much about equity crowdfunding and the regulatory landscape in this interview.
We also went behind the scenes of Elio Motor’s wildly successful test the waters campaign and broke down exactly how they did it.
I was actually impressed by at how the team leveraged new mediums like YouTube and Vine to spread awareness about the campaign.
Hope you guys enjoy this episode and don’t forget to rate it on iTunes!
Table of Contents
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In this episode you’ll learn:
- What the equity crowdfunding landscape looks like
- The difference between rewards-based and equity crowdfunding
- What is Regulation A+ and why does it matter?
- Regulation A vs. Regulation A+
- The dynamics of a Tier II offering
- What’s a “test the waters” campaign?
- How Elio Motors secured $35+ million in the test the waters period (reservations)
- Ways to connect with investors throughout an equity crowdfunding campaign
- How the team got 75 unique media hits
- The #1 key to success when launching a new campaign
Resources and links mentioned in this episode:
- This episode is sponsored by Fulfillrite! They take the hassle out of shipping out your rewards, perks, and products to your customers.
- StartEngine
- Elio Motors
- Regulation A+ definition
- 506(c) offering.
- Oculus Rift
- CrowdfundX
- XTI Aircraft.
