Listen to this podcast on iTunes (great for the car or gym).
There’s no way you won’t get something out of this interview. I spoke with Caleb Allen, a professional musician who has run two successful Kickstarter campaigns, and he came prepared!
With loads of tips, tricks, and bits of wisdom, Caleb divulged everything he has learned about crowdfunding and really narrowed down what you need to do to launch a successful campaign.
If you’re thinking of raising money for an album or music-related project, I highly recommend listening to the entire interview. Caleb brought his A game and will save you a lot of mistakes down the road.
In this episode, you will learn:
- Why Caleb failed at his first campaign, but succeeded with his second
- How this artist gathered his initial fanbase
- What you should expect if you’re raising money in the music category
- Activities Caleb did before launching his campaign
- A good way to think about reward tier pricing
- The different reasons that people give to a crowdfunding campaign
- How to rank better in the Kickstarter marketplace
- Ways that you can maximize your time during a Kickstarter
- The story revealing how Caleb was signed to a record label
Resources and links mentioned in this episode:
- Caleb’s Kickstarter campaign
- 5 Things I Learned From My Successful Kickstarter Campaign
- WordPress
- Bluehost: I recommend going with these guys if you’re going to host a WordPress website. I use them for all of my sites.
- Fulfillrite: Kickstarter and ecommerce reward fulfillment services. Get help shipping out your perks to your backers and your products to your customers!
- TheGadgetFlow: Their product discovery platform has 5 million monthly visitors, 100,000 subscribers, and they have helped over 2,500 customers with promotion thus far. Use the coupon code crowdcrux20 for 20% OFF all of their services to promote your design, technology, or fashion project.
