It’s not every day that you speak with an entrepreneur who has run both a successful Kickstarter campaign and raised money from private investors.
In this podcast episode, Marie shares how she was able to get the attention of traditional investors, craft a crowdfunding pitch that resonated, and ultimately, launch a successful Kickstarter campaign.
There are a lot of great takeaways in this podcast episode, especially if you’re an international entrepreneur! The team behind this project is based in France.
After you check out the show notes below, leave a comment and let me know what you thought of the interview!
Table of Contents
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In this episode you’ll learn:
- How the Smart Letters team raised €250,000 from private investors
- Ways that Marie tested the initial prototypes they created
- How Marie went about assembling a kickass team
- Whether or not crowdfunding is popular in Europe
- How to ensure that you’ll hit your fundraising goal
- Where the backers came from for this Kickstarter campaign
- How to tell if backers will love your product
- The difference between private and public funding
Links and resources mentioned in this episode:
- Smart Letters Kickstarter campaign
- Smart Letters company website
- WordPress (I recommend looking into Bluehost hosting)
- Woocommerce
- Fulfillrite: Get help shipping out your Kickstarter and Indiegogo rewards to your backers. They also help with ecommerce fulfillment.
- TheGadgetFlow: Their product discovery platform has 5 million monthly visitors, 100,000 subscribers, and they have helped over 2500 customers with promotion thus far. Use the coupon code crowdcrux20 for 20% OFF all of their services to promote your design, technology, or fashion project.
